First Management Firm Fully Focused on Women’s Sports

Always Alpha is a modern talent management firm fully focused on the limitless potential of women’s sports. Founded by Olympic legend Allyson Felix and led by CEO Cosette Chaput, the first-of-its-kind firm is designed to elevate athletes, broadcasters, coaches, and change-makers who are breaking barriers, owning their voices and creating a better future on and off the field of play.